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Social Media Marketing

Social media marketing that raise brand awareness and create a positive online identity

Social Media Marketing

Social media marketing can be defined as the use of all social media platforms available to your company to promote the brand or your products. On a more detailed level, social media marketing includes the design and management of relevant marketing campaigns, according to specific business goals and according to the firm’s desired social media direction, aim, and objectives.

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Social Media Marketing

Social media marketing can be defined as the use of all social media platforms available to your company to promote the brand or your products. On a more detailed level, social media marketing includes the design and management of relevant marketing campaigns, according to specific business goals and according to the firm’s desired social media direction, aim, and objectives.

Case studies

 

 

Social media marketing for solving customer problems in real time

To keep it simple, social media marketing refers to the process of using various social media platforms to engage with users and followers, with the scope of gaining additional website traffic and brand awareness, that later on converts in sales of products. In straightforward terms, social media marketing can be seen as all marketing activities taking place on websites that provide different social events to their users.


For example, the Facebook social networking site that allows its users to share status updates, photos, create and join events and much more, while Twitter is a social media platform explicitly designed to let its users post short updates in the form of messages. Social media marketing is not all about into the discovery of new content such as news stories, but also about building content that results in relevant links that can further support your company’s overall SEO efforts.


Most consumers that perform searches on social media sites will find your social media content and in return engage more with your website and e-commerce platform, and consequently drive more traffic and more sales. Social media marketing can also have a substantial positive impact on the relevancy of your overall search results, either within that particular social media platform or across all available search engines. While social media marketing might sound easy, coming from the mouth of the young generation that spends all day online, in reality, social media marketing is a real art of promoting your business, that requires significant time to research, test and trial, before it reaches its full potential.


That’s why our team of social media marketing experts have mastered the most popular social media platforms that any brand can use for marketing purposes. Platforms such as Facebook, Instagram, Twitter, Pinterest, Linkedin, and YouTube are pure marketing and SEO goldmines if used to target the relevant consumer segments, at the right times, and with the right content. Our experts understand that social media marketing is more than a powerful way for companies to reach potential customers but a way of interacting with customers and solving problems in real time.


Employ the most relevant social media marketing for your business

If your company has an online presence such as a website or an e-commerce platform and you are not yet speaking to your audience through social media platforms, you are losing money right now! Call the IT Hub team today and learn how social media marketing can bring success to your business by finding and targeting relevant customers, and turn them into the most ardent brand advocates in no time.


To help you achieve your company's marketing and branding needs, our social media marketing experts will engage in real-time content creation, in the form of text and image updates, videos, all types of relevant content that drives audience engagement, improve your business's online image and drives sales. Before our experts begin creating a social media marketing campaign for your brand, they will assess your long-term business’s goals.


Creating a social media marketing campaign without the proper understanding of your company’s ethos, aim, and objectives is a failed strategy even before it starts. That is why, when you call us asking for help with your social media marketing strategy and campaigns, be prepared to answer the following questions our experts might ask:


  • What is your company looking to achieve through the use of social media marketing? 
  • Who is the consumer segment you are targeting for with your social media marketing campaigns? 
  • What kind of strategic communication message do you want to send to your consumer segment via the social media marketing campaigns? 


While the above questions might sound irrelevant, they are critical to understanding what your goal is, and who you are seeking to target as your consumer segment for your products. For example, if your company sells fashion products, given their very visual nature, with the use of Instagram and Pinterest, you can get a lot of value if the right age segment is targeted with the right products.


On the other hand, most business-to-business companies should get better ROI by promoting via Twitter and Linkedin.


Social media marketing to create & retains brand identity and consistency

Once these simple criteria are implemented and respected, all social media marketing campaigns will help with the following goals:


  •  Increase website traffic thanks to the fast-growing number of social media followers 
  • Raise brand awareness fast, as the social media marketing campaigns often target influencers and their followers 
  • Create a positive brand identity and more brand associations with relevant, vital players 
  • Improve the brand communication strategy by interacting with key audiences 


It is also important to know is that once a social media marketing campaign starts, it must keep it going as the bigger your network of followers gets, the more engaged they are, and that leads to faster ROI and shorter times to deliver on the company’s marketing goals.


A well-designed and implemented social media marketing campaign can deliver a consistent brand image across each social media platform, according to their unique environment. As such you company retains its core identity and consistency.


Also, it allows your company to track the movements of key competitors, which in return can provide valuable data for SEO, via keyword research and other critical insights. Finally, it allows for data measuring with analytics and determines the success of your social media marketing campaigns, when it matters the most.

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Google Reviews

Marcus Anderson
21:01 10 Sep 18
With over 20 years of practice, we've seen them all. As a procurement company of IT services for small to medium businesses, we've dealt with some great and poor partners alike. However, our partnership with the IT Hub in Bicester is second to none, and after so many positive reviews from our clients, we've also decided to give them a try. For us, having different IT services with various companies, it was always hard to keep track of who does what and when. But these guys put all our services under one roof and provide us with a complete IT support package, suited to our custom needs. There are numerous IT support specialists based on the outskirts of Bicester, all aiming to provide IT support to businesses across Oxfordshire, Aylesbury, Banbury and Thames Valley. And yet, Bicester IT Hub has become our favourite company to deal with, not only for their knowledge but also easiness to work with.read more
Diana Glennie
19:53 03 Sep 18
We highly recommend Bicester IT Hub for any kind of IT support requirements your business might have. Their response rate is impressive, and the quality of their service is outstanding. Two engineers collected our faulty computers on Friday evening and delivered them back fully functional on Monday morning, 7 AM. By 9 AM we have the whole office back on track and fully operational. First class work at a fraction of the prices we used to pay before. Thank you, we'll definitely call you again!read more
Alexandr Ionow
23:11 12 Aug 18
Update 10-06-2018 finally all our data is now safe in the cloud!!! The massive scare we've gone through after that virus locked all our data asking for Bitcoin payment is gone thanks to the IT Hub Bicester team. Glen and Alex managed to recover all the data and save it to Google cloud. Moreover, we now access and work with our emails and documents directly via Google with no need for Microsoft exchange server for emails (and administration fees) even Microsoft Office licences for 31 computers we have in the office. Can't believe we are now saving lots of money while being much more secure.read more
Cecil Markus
06:42 30 Jul 18
Thank you for your excellent service, we appreciate it very much. The IT Hub fixed our network in a couple of hours, not sure what was wrong but they've changed some of the boxes, and everything went back online. Excellent and amicable service, amazingly fast, cost-effective with real results. Will call them again.read more
Trisha Escobar
01:42 21 Jul 18
So lucky to have found these guys. Whether you are an existing established business or a small business just starting up, our recommendation goes with the IT Hub Bicester. These guys are here to help, no doubt about it. We've tried a lot of IT support providers in Oxfordshire and have found that most of them deal with single aspects of our IT requirements. With the IT Hub, we have everything under the same umbrella. They serve our domain hosting needs, maintain and monitor our voice over the internet calls, do our SEO and website design, all while running remote PC maintenance and keeping an eye on our busy servers. Give them a call, you'll love working with them.read more
Katie Witkowski
03:15 09 Jul 18
One of our office ladies lost or deleted some critical data from a USB Drive. Nobody had an idea how to get these back. Thankfully it was the IT Hub Bicester that came to the rescue! Less than 10 minutes after our call for help, Jack, one of their engineers arrived on site. Not only he was able to recover all the data, but he was also super pleasant and delightful to talk to! Jack, if you read this thank you so much for such the fantastic job, your number is now stuck to all monitors in the office.read more
Hughes Wells
23:20 03 Jul 18
Highly efficient service! Had a power failure and our Apple server and a few other systems refused to boot back. It was Friday evening 5.30PM with our IT support company not picking up. In desperation went online and found the IT Hub with excellent reviews. Reluctantly gave them a call. What a find this was! All systems were fixed over the, and the bill was the most modest of any IT support jobs we have so far experienced. The support and advice were impressive. The team is full of professionalism and honesty and we use them now. Highly recommended!read more
See All Reviews Write a review

Social media marketing for solving customer problems in real time

To keep it simple, social media marketing refers to the process of using various social media platforms to engage with users and followers, with the scope of gaining additional website traffic and brand awareness, that later on converts in sales of products. In straightforward terms, social media marketing can be seen as all marketing activities taking place on websites that provide different social events to their users.


For example, the Facebook social networking site that allows its users to share status updates, photos, create and join events and much more, while Twitter is a social media platform explicitly designed to let its users post short updates in the form of messages. Social media marketing is not all about into the discovery of new content such as news stories, but also about building content that results in relevant links that can further support your company’s overall SEO efforts.


Most consumers that perform searches on social media sites will find your social media content and in return engage more with your website and e-commerce platform, and consequently drive more traffic and more sales. Social media marketing can also have a substantial positive impact on the relevancy of your overall search results, either within that particular social media platform or across all available search engines. While social media marketing might sound easy, coming from the mouth of the young generation that spends all day online, in reality, social media marketing is a real art of promoting your business, that requires significant time to research, test and trial, before it reaches its full potential.


That’s why our team of social media marketing experts have mastered the most popular social media platforms that any brand can use for marketing purposes. Platforms such as Facebook, Instagram, Twitter, Pinterest, Linkedin, and YouTube are pure marketing and SEO goldmines if used to target the relevant consumer segments, at the right times, and with the right content. Our experts understand that social media marketing is more than a powerful way for companies to reach potential customers but a way of interacting with customers and solving problems in real time.


Employ the most relevant social media marketing for your business

If your company has an online presence such as a website or an e-commerce platform and you are not yet speaking to your audience through social media platforms, you are losing money right now! Call the IT Hub team today and learn how social media marketing can bring success to your business by finding and targeting relevant customers, and turn them into the most ardent brand advocates in no time.


To help you achieve your company's marketing and branding needs, our social media marketing experts will engage in real-time content creation, in the form of text and image updates, videos, all types of relevant content that drives audience engagement, improve your business's online image and drives sales. Before our experts begin creating a social media marketing campaign for your brand, they will assess your long-term business’s goals.


Creating a social media marketing campaign without the proper understanding of your company’s ethos, aim, and objectives is a failed strategy even before it starts. That is why, when you call us asking for help with your social media marketing strategy and campaigns, be prepared to answer the following questions our experts might ask:


  • What is your company looking to achieve through the use of social media marketing? 
  • Who is the consumer segment you are targeting for with your social media marketing campaigns? 
  • What kind of strategic communication message do you want to send to your consumer segment via the social media marketing campaigns? 


While the above questions might sound irrelevant, they are critical to understanding what your goal is, and who you are seeking to target as your consumer segment for your products. For example, if your company sells fashion products, given their very visual nature, with the use of Instagram and Pinterest, you can get a lot of value if the right age segment is targeted with the right products.


On the other hand, most business-to-business companies should get better ROI by promoting via Twitter and Linkedin.


Social media marketing to create & retains brand identity and consistency

Once these simple criteria are implemented and respected, all social media marketing campaigns will help with the following goals:


  •  Increase website traffic thanks to the fast-growing number of social media followers 
  • Raise brand awareness fast, as the social media marketing campaigns often target influencers and their followers 
  • Create a positive brand identity and more brand associations with relevant, vital players 
  • Improve the brand communication strategy by interacting with key audiences 


It is also important to know is that once a social media marketing campaign starts, it must keep it going as the bigger your network of followers gets, the more engaged they are, and that leads to faster ROI and shorter times to deliver on the company’s marketing goals.


A well-designed and implemented social media marketing campaign can deliver a consistent brand image across each social media platform, according to their unique environment. As such you company retains its core identity and consistency.


Also, it allows your company to track the movements of key competitors, which in return can provide valuable data for SEO, via keyword research and other critical insights. Finally, it allows for data measuring with analytics and determines the success of your social media marketing campaigns, when it matters the most.

Case studies

 

 

Social media marketing

Social media marketing is more than a powerful way for companies to reach potential customers but a way of interacting with customers and solving problems in real time.